Company Profile

Elektro Vroomen (Pty) Ltd. was established on the 1st June 1959 as an electrical wholesaling company by Serf Vroomen. Prior to this, the company was involved in electrical contracting and reticulation. The company consists of branches in Bloemfontein and Kathu, with a pre-packing branch operating under the name "Homeglow" also situated in Bloemfontein. In January 2013, 100% of Elektro Vroomen PTY Ltd was acquired by ARB Electrical Wholesalers PTY Ltd and currently operates as one of their subsidiaries.

Elektro Vroomen staffs over 50 employees, many of whom have been with the company for over 15 years. Elektro Vroomen provides a wide range of Local and International SABS approved products. Historically, Elektro Vroomen has serviced the low voltage electrical contracting markets with lighting, switchgear and general wholesaling materials. Since ARB's involvement with the company our product range has increased to include: power and Instrumentation Cable, and overhead line equipment and conductors. Elektro Vroomen now services five strategic business sectors:

• Government and Parastatals
• Mining industry
• Construction industry
• Electrical contractors
• Domestic/DIY markets